The Gardens Mall Flashmob

How did we keep The Gardens Mall top-of-mind over the busy holiday season? With an 80 person flashmob and a video that amassed over 13,000 views in a week! The spontaneous holiday-themed dance was watched live by over 1,500 people, many of whom took their own videos and shared about it across social platforms like Facebook, Twitter, YouTube and Vine. Local news channels and newspapers also picked up on the event which boosted both spirits and sales. Check out the Palm Beach Post piece and the YouTube video here.