Our “We’ve Got You” campaign for one of the nation’s largest health systems, Tampa General Hospital features five TV commercials showcasing a range of service lines: Labor & Delivery, Oncology, Orthopedic/Trauma, Pediatric, and Transplant. While the world outside faces tremendous upheaval due to COVID-19, we chose to focus on the consistency of care happening within TGH. Our TV spots feature real patients receiving the same safe, world-class care the hospital has been providing for the past 100 years, each one culminating with the tagline: “no matter what happens out there, we’ve got you in here.” By capturing raw, life-defining moments we subtly acknowledged the pandemic while positioning the hospital as a place of safety, comfort and excellence. #TGHNoMatterWhat